story · 2 min
in classical music an impromptu is a written piece made to sound as if it came up in the moment. we wanted the real thing: an evening where spontaneity isn't imitated, it happens. music doesn't accompany the dance, dance doesn't illustrate the music, and the audience is part of the space. (3962, 3963)
23 may 2026, fābula hq, moscow. three acts:
- yura temnikov — warm ambient on a nord modular and bowed cymbals (4006)
- maria shilina and roman seliverstov — prepared guitar, modular synths and moving liquid as a sound source (4017)
- alexey sysoev — composer and improviser, golden mask laureate (4022)
16 dancers from forma 0 improvised with them, with choreographer ekaterina stegniy. then dj sets by ruslan kokin and tanya rotar, and atoraye after midnight. (4027, 4033)
three weeks before, it was a disaster. we wrote publicly: "30 likes on the poster on instagram, where we have 30k+ followers. not a single ticket bought." an investor's money was already in. (3965)
then we did proper pr. in nine days early-bird tickets were gone and we released 20 more at 900 ₽. on the day tickets were 1,300 ₽, 1,500 at the door, and fewer than 50 were left. we sold about 200. (4000, 4033, 4055)
one more detail: a skate festival was on next door, so guests had to walk around it, and fābula staff stood along the way to guide them. (4056)
afterwards we wrote: "our first experience of this scale in moscow." it was hard financially and physically, and "especially to promote". (4060)
my role concept, production and pr.
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